A Better Way to Manage Knowledge

I just read an article from John Hagel and John Seely Brown about a better ways to manage knowledge. It was an interesting article talking about how can businesses learn to manage and create knowledge by applying methods used in online games like World of Warcraft and authors point that "the last thing the world needs is another knowledge management scheme focusing on capturing knowledge that already exists. What we need are new approaches to creating knowledge."  In the article, authors touch on a variety of other business topics such as innovation and managing people. Here’s the link to read the full article.